We are seeking a Digital Marketing Executive to join our dynamic team. The ideal candidate will play a crucial role in the planning, execution, and optimization of our digital marketing strategies aimed at enhancing brand awareness and driving sales.
Role Description
This is a full-time on-site role for a Digital Marketing Executive at Outdesk in Colombo. The role involves day-to-day tasks such as marketing, communication, social media marketing, web content writing, and web analytics to enhance the online presence and brand communication strategy of the company.
Qualifications
- Marketing and Communication skills
- Social Media Marketing skills
- Web Content Writing skills
- Web Analytics skills
- Experience in digital marketing and online brand communications
- Strong analytical and problem-solving skills
- Bachelor's degree in Marketing, Communications, or related field
Job Responsibilities
Develop and implement digital marketing strategies: Contribute to the formulation of strategies that build a lasting digital connection with consumers.
Manage social media presence: Plan and monitor the company's ongoing presence on platforms like Facebook, Twitter, Instagram, and LinkedIn.
Execute online advertising campaigns: Launch optimized ads through Google Ads, Facebook Ads, and other platforms to increase brand visibility.
SEO and content marketing: Actively engage in SEO efforts including keyword optimization and content creation for various digital channels.
Email marketing: Prepare and distribute online newsletters and promotional emails to targeted audiences.
Collaborate with design teams: Work with web designers to enhance user experience across all digital platforms.
Analyze performance metrics: Utilize web analytics tools (e.g., Google Analytics) to measure the effectiveness of digital marketing efforts and adjust strategies accordingly.
Stay updated on trends: Keep abreast of emerging digital marketing trends and technologies to ensure our strategies remain competitive.
If you are passionate about digital marketing and eager to make an impact in our company, we encourage you to apply. Please send your resume along with a cover letter detailing your relevant experience. We look forward to meeting you! Email: rikaz.outdesk@gmail.com